headshot

Floyd
Thurston

Print Major

midwestelitedesigns.net

Ever since childhood, Floyd has had a strong passion for art and design. He enjoys creating logos and imagery that is customized for each client. Floyd is especially interested in expanding his freelance design business and also seeks full-time employment with a firm that works in the field of printing, designing, and branding.

headshot

Floyd Thurston

Print Major
midwestelitedesigns.net

Ever since childhood, Floyd has had a strong passion for art and design. He enjoys creating logos and imagery that is customized for each client. Floyd is especially interested in expanding his freelance design business and also seeks full-time employment with a firm that works in the field of printing, designing, and branding.

Diamond Pet Food, Package

This was an individual class project I worked on during 2015. The assignment was to re-create a new style for Diamond Pet Food. All work was designed in Adobe Illustrator. I did a mockup by using a software program to create a life-like pet food package.

packaging

Levitate, Men's Cologne

During the creation of this product I had to debate between several titles names, labels, and box designs.

Levitate's target market is men 18 and up.

My objective was to produce a men’s fragrance that is different from the others, to sell at a competitive and affordable price, to be recognized as one of the top leading men’s colognes, to generate repeat customers, and to return a high revenue. The images I used for the ads revolved around men and women interacting physically and intimately, but appropriate.

billboard

Distinguish Gentlemen

The goal was to produce a men’s fragrance that is different from the others, to sell at a competitive and affordable price, to be recognized as one of the top leading men’s colognes and to generate repeat customers.

magazine

Cransplash - Sport Drink

Cransplash is a sport and health drink consisting of cranberries and other nutritional ingredients. I created and designed the logo and bottle structure. The logo was designed in Adobe Illustrator, the font is unique and one of a kind. The bottle was custom-designed so the hand can grip it comfortably.

Motto: What the PROS drink!

Target market: 16 and older.

Objective: To create a health drink that targeted athletic sports. Main ingredient cranberries. Cransplash is not an energy drink! It's a nutritional drink for people who want to become healthier. By associating Cransplash ads with athletes and sports we give our audience an idea of how healthy their lives can become. Drink what the PROS drink....Cransplash!

cransplash

Guthrie Illusion

A unique abstract image of the Minneapolis Guthrie Theater. I find this particular photo one of my best. It was a warm, bright day and I had a lot of fun taking pictures.

Exposure: 1/125th sec @ f/9.0
ISO: 400
Camera D5100
Lens: Tamron 18-270mm @ 18mm
Creation Date: 5/3/2015

I decided to take two photography classes (Digital Photography and Introduction to Photographic Software) so I could use my own images and be more flexible for future projects.

This photo along with an array of others were part of a photography class assignment.

abstract